Welcome. Startupsgurukul is a Pune-based strategic advisory, mentorship, and education brand that helps founders, startups &businesses and product teams in different verticals of the business. We publish high-quality content in Science , technology, entrepreneurship, product, fundraising, GTM, technology, market research and more. We accept contributions that add value to our readers — and we offer paid publication and backlink integration for organizations and experts who want visibility on our platform.
Why publish with Startupsgurukul
- Targeted, relevant audience: founders, product teams, startup operators, growth & marketing leads, investors and ecosystem partners.
- Established editorial authority: 270+ published articles and active social amplification across LinkedIn, X, and Instagram.
- Hand-curated placements: we protect our domain reputation — every piece is editorially reviewed and placed for real reader value.
Pricing Tiers
All prices are in INR. Payment terms and legal clauses appear below.
Tier A — Basic — ₹12,000 / post
- Publish one guest post (500–800 words)
- Author byline + 1 dofollow backlink (in-body or author bio)
- Light editorial review (grammar, clarity)
- Post lives on the site indefinitely (see removal clause)
Tier B — Standard — ₹20,000 / post
- Publish one guest post (700–1,000 words)
- Up to 2 dofollow backlinks (1 in-body, 1 in author bio)
- Shared once on Startupsgurukul LinkedIn company page (author tagged)
- Internal contextual link from 1 relevant existing post (editor selects)
- Moderate SEO optimization (title, meta description)
Tier C — Premium — ₹35,000 / post or insertion
- Publish one guest post (900–1,500 words) or contextual insertion into an existing post
- Up to 3 backlinks (mixture of in-body and author bio)
- Featured placement on homepage carousel or “Featured Contributors” for 7–14 days
- Shared across all Startupsgurukul social channels (LinkedIn, X, Instagram) + newsletter mention (subject to scheduling)
- Full SEO prep (title, meta, basic schema), editorial enhancement, 2-year minimum backlink guarantee
Large / Sitewide Backlink Packages (Special requests)
If you request backlink insertions into many of our existing posts, we treat this as a bespoke engagement due to editorial effort, SEO risk and manual labor. Below are our standard options; bespoke pricing available on request.
- Full-site insertion (≈270–300 posts) — ₹650,000 (₹6.5 lakh)
- One contextual backlink inserted into each compatible published post (manual placement + editorial review)
- Minimum 2-year live guarantee
- Delivery timeline: 4–6 weeks (phased rollouts recommended)
- Top-100 high-traffic posts insertion — ₹325,000
- One contextual backlink into our 100 best-performing posts (editor-selected)
- Delivery timeline: 2–4 weeks
- Hybrid (1 guest post + 50 selective insertions) — ₹185,000
- Balanced approach: new content + targeted link placement
- Monthly rollout program — ₹60,000–₹75,000 / month
- Example: 20 insertions per month for 12 months (240 links total) — reduces sudden sitewide footprint and pacing risk
Phased rollouts are recommended. Gradual insertion over months is safer for SEO and more sustainable.
Add‑Ons
- Newsletter feature (headline + blurb): ₹7,500
- Custom image / infographic (1 asset): ₹5,000–₹12,000
- Paid social boost (ads + management): pass-through ad spend + ₹10,000–₹25,000 fee
- Deep SEO rewrite (full optimization): ₹12,000–₹25,000
- Monthly performance report & link health check: ₹10,000 / month
Pricing justification —
- Targeted audience and editorial curation. We reach decision-makers and founders; each placement connects to readers who can take action. This is more valuable than placements on generic directories.
- Domain & content equity. You are buying contextual, permanent association with a domain that has published 270+ niche articles — not a throwaway post on a low-quality site.
- Manual editorial effort. Every insertion requires editorial review, location selection, contextual fit and sometimes light rewriting — this is labor that maintains user experience and SEO value.
- Reputation & risk management. We protect our readers and SEO; we will not place links that hurt our domain. This responsibility demands a premium.
- Amplification & measurement. Inclusion in our social channels and newsletter (where applicable) increases reach beyond the backlink value and provides measurable engagement.
- Metrics-backed outcomes. Be prepared to share site metrics (monthly visitors, newsletter size, social reach, typical link referral performance) to justify ROI. (See media kit below.)
Minimum Quality & Vetting (Non‑Negotiable)
To protect our readers and domain quality, all contributions and backlink requests must meet the following:
- Author identity & profile. Contributors must provide a LinkedIn profile and a 50–100 word author bio.
- Original content only. Submissions must be original and exclusive to Startupsgurukul for at least 30 days. All content will be checked for plagiarism. Plagiarism results in immediate rejection and no refund.
- Topical fit. Content must align with Startupsgurukul’s domains: startups, product, fundraising, GTM, technology, market research, leadership, and related verticals.
- No predatory/affiliate content. Content with thin affiliate links, gambling, adult, hate, or illegal subject matter will be rejected.
- Link policy. We allow contextual, relevant dofollow links. Mass outbound linking to low-value domains is disallowed. We reserve the right to refuse links that we deem harmful.
- Editorial review. We include 1–2 rounds of light edits. Major rewrites or multiple revision rounds will be billed separately.
- Image & IP clearances. Contributors must provide rights to any images or assets, or authorize Startupsgurukul to source images (image fees may apply).
Legal & Operational Clauses
Payment: 50% upfront, 50% on publication. For single insertions under ₹20,000, 100% payment upfront. Payments via bank transfer or invoice link.
Delivery & timeline: Standard timelines are 7–21 business days depending on the tier and scope. Full-site or large packages may require 4–8 weeks.
Content ownership & license: Contributor retains copyright. By submitting, the contributor grants Startupsgurukul a perpetual, worldwide, non-exclusive license to publish, distribute, and reuse the content. Startupsgurukul reserves the right to edit for style, SEO and clarity.
Removal & permanence: Content and backlinks remain live for a minimum of 2 years. If the contributor requests removal within 24 months, a removal fee equal to 50% of the original placement price will be charged. After 24 months, removals will be considered case-by-case and may incur a fee.
Refunds & disputes: Refunds available only if Startupsgurukul fails to publish within agreed timelines or breaches the deliverables. No refunds for editorial rejections caused by contributor-provided low-quality or plagiarized content.
Indemnity: Contributor indemnifies Startupsgurukul for any claims arising from the content, including libel, copyright infringement or violation of law.
Sponsored disclosure: Paid posts/placements will be labeled as “Sponsored” or “Contributed” as required by applicable disclosure guidelines.
Editorial control: Startupsgurukul retains final editorial control and may refuse, edit, or remove submissions that do not meet our policies.
Suggested process: How it works (3 steps)
- Enquiry & brief — Contributor fills the form (topic, anchor/link URLs, preferred tier, timeline).
- Accept & invoice — We vet the request, confirm fit, and send an invoice (50% upfront unless otherwise stated).
- Review & publish — Editorial review, minor edits, publication, and reporting. Final payment due on publication.